In Identity Theft? Using Native American Names and Images in Sports, team mascots like Chief Wahoo are noted as what?

• A. Form of bigotry
• B. Time-honored tradition
• C. Current branding strategy
• D. Harmless caricature

Answer: (A)

The main idea is that using Native American names and images in sports often reflects prejudice and stereotypes toward Indigenous peoples. Chief Wahoo exemplifies this by presenting a cartoonish, exaggerated portrayal that reduces diverse Indigenous cultures to a single, mocking caricature. Such depictions reinforce bias, dehumanize a real community, and contribute to a culture of disrespect around Indigenous peoples. That harm is why the label form of bigotry fits best. While some defend tradition or branding, those defenses don’t erase the harm or the ongoing critique from Indigenous communities and scholars. It isn’t simply a neutral tradition or harmless caricature; it’s a depiction that carries real social prejudice.